Flipping the Narrative on Aging
Jo Ann Jenkins is the CEO of AARP, the world’s largest nonprofit, nonpartisan membership organization. By definition, as people are living longer, our overall population demographics are changing, with real societial implications posed by the aging of America. There is simply no denying that the world is getting older, and doing so quickly. The effects and consequences of a more aged population are inundating world leaders, including here at home. There are financial questions, medical and healthcare concerns, and social factors to consider. Jenkins would like to shift the conversation from the challenges, to the potential historic benefits of longer living. She calls for a new mindset.
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 there's a saying I don't know who  deserves credit for it but it seems  pretty real and apropos right now and  that is that demographics is destiny and  I have no reason really to doubt that so  much of what drives our culture what  drives our economy is tied in one way or  another back to demographics and in the  immediate instance what that  demographics as destiny means is that we  are all happily living longer and  America is slowly but surely growing a  little bit older and that presents a  unique cluster of challenges on the one  hand and great opportunities on the  other and no organization is as aware of  this as the leader I'm about to  introduce to you Joanne Jenkins is the  CEO of ARP or AARP she cautions me that  it is no longer the American Association  of Retired Persons it is ARP and she is 
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 here to lead our next module of content  on the very vital subject of longevity  please welcome Joann Jenkins  [Applause]  [Music]  Thank You Tyler and good morning  everyone  AARP is proud to convene this  distinguished group of experts and to be  the host of what I hope you will find to  be a very enlightening and meaningful  conversation normally when we think of  big macro issues like climate change a  lot of the energy around the subject is  consumed by ongoing debates as to  whether the thing in question even  exists or about how its defined or on  how various people believe it or won't  believe it will pay out in the world but  aging is different there are no aging  deniers in a world where consensus is 
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 increasingly rare there exists sweeping  consensus on a simple but powerful truth  that the world is getting older fast and  just about everywhere 31 countries in  the world will be as old as Japan is  today by the year 2030 and that includes  the United States on every continent  leaders speak of being inundated by the  effects of aging and its consequences  who will pay for the pensions who will  pay the medical bills or provide the  caregiving services there is no doubt  that longer lives create challenges and  we wrestle with those questions every  day but far too often we only see the  challenges of aging and not the  opportunities that it offers I believe  there is a bigger conversation to be had  focus not just on the historic burdens 
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 but also on the potential historic  benefits of living longer what if  instead of seeing just dependent  retirees we saw a new type of  experienced accomplished workforce what  if instead of seeing expensive costs we  saw an exploding consumer market that  could bolster our economies in fact in  the US alone people over the age of 50  spent seven point six trillion dollars  in annual  economic activity each year and 51 cents  of every dollar spent in the u.s. is  spent by someone over the age of 50 what  if instead of seeing a growing pool of  dependence we saw intergenerational  communities with new and different  strengths this has implications for all  aspects of our lives not just our latter  years think of it this way if you knew  you are going to live to be a hundred  what would you have done differently how 
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 would it affect the way you take care of  yourselves your health how would it  affect your work your spending and your  saving habits your wealth how would it  affect your personal life your  relationships your education where you  live yourself we need to create a new  mindset around aging a new way of  thinking about solutions that helps us  live better lives as we age and as we  look around we see this happening  research and Technology are driving  innovation in virtually every field of  endeavor that affects our ability to  live well as we age entrepreneurs and  innovators are creating an incredible  array of products and services to help  people as they age and science is making  longer lives possible and we're just now  beginning to realize the opportunities  those longer lives offer people are  reinventing work searching for purpose 
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 embracing technology and opening  themselves up to new experiences like  never before as you listen to our  distinguished speakers this morning  you'll discover that longevity is not  just about aging it's about living it's  a time filled with opportunities not  just challenges and perhaps more  importantly it's not just about adding  years to the end of life it's about  creating a bold new path for living your  best life at every age 




 
  
  
  
 