As an attorney, president of a NASDAQ-listed company and agent at a top Hollywood agency, Keith Boesky has been defining the intersection of the content and technology communities for over twenty-five years. Over the years his clients ranged from Morgan Stanley and Apple Computer to very early stage venture backed startups. He is on the board of directors of Osterhout Design Group and an advisor to companies including Otoy and Improbable.
In 1993, he entered the game industry as an attorney at Cooley, when it was still called Cooley, Godward, Castro, Huddelson and Tatum, by cold-calling a game developer and handled his first VR transaction in 1994. By 1996 this turned into the largest game practice in the country and retention by Eidos plc for its IPO on NASDAQ. In the prospectus, Boesky theorized games could be used to platform intellectual property. The CEO agreed and Boesky became president of Eidos, tasked with moving the newly launched Tomb Raider video game across all media.
After moving to Los Angeles and setting up shop on his own, Boesky set up a series of innovative game projects for “A-list” talent and in 2002, he joined ICM and brought games into film and TV, and clients into games, anime, comic books and other media.
In 2004, Boesky returned to Boesky & Company, a boutique advisory firm focused on the video game industry, where he advises clients on both sides of venture financings and helps the mainstream world understand how to use technology to make their businesses better. The company’s expertise includes VR, AR, television, film, new media and games on all platforms, including mobile, PC, console.
Recently Mr. Boesky theorized his clients’ big data management skills and expertise to the business world, or what some people call “serious games.” Once confined to games, data is now ubiquitous and game makers are not only capable, but indispensible in areas of human resources, recruitment, customer acquisition, retention, engagement and more.